LinkedIn ads and tips to help you succeed with them

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Hello everyone and welcome to the third post of this week. I’m going to share with you another business and marketing combined post this time. Because both can help you grow your business and it’s a marketing method that we will learn more about in the post as well. I’m going to talk about Linkedin ads and give you tips to help you succeed with them and advertising in general because it works with other social media platforms.

This is not the first time to talk about it because I’ve shared more tips on my blog. If you want to explore more marketing tips. However, my focus now is when you advertise, there will be some important things that should be considered before you pay the money for ads. Keep reading until the end to know everything about it.

LinkedIn ads and tips to help you succeed with them

Some of you might not have heard of Linkedin ads but it’s common among many business owners. You will find them using ant social media to promote their products and stuff. So, Linkedin is one of the best platforms people use nowadays and we will learn about the types of ads you can use as well.

Using paid marketing is something you need to do after learning everything about it. Since spending money is your only option with this type of way to grow your business. Make sure it’s worth it and avoid mistakes. If you don’t have good ROI(return on investment) that means it’s not good marketing.

Q: Is it worth trying Linkedin ads for my business?

A: Well, Linkedin has 900 million members from all over the world. So, I think it’s worth as long as you can use the paid marketing well. Also, you need to make sure that your niche is common in the platform. Because that would be a waste of money if it’s not on the platform.

Read this to understand more about Linkedin ads:

LinkedIn business manager and how to set it up

Social media platforms can be universal and include many niches. However, that might apply to Facebook and Twitter. But Instagram and Pinterest and Linkedin. They have common niches and content that work well which we need to pay attention to. It will help us to find the best platform for our business and content.

Niches popular on Linkedin:

• Finance
• Health (not as much as others on the list)
• Marketing
• Business
• Freelancers

Well, I’m sure there are niches that I haven’t mentioned but the list above is most commonly found on Linkedin. However, I also highly recommend that you do your research about this as well. I’ve seen a lot of marketing and business with even job hiring if you are looking for a job.

Important point

You need to have this in your mind. Linkedin is mainly a platform for people to find jobs. However, it is a social media. So, if you are looking for mainly social media your option would be other platforms such as Facebook, Pinterest, Instagram, or Twitter. Based on your niche.

Types of ads on Linkedin:

There are a few ways you can promote your stuff on Linkedin. I’m going to mention some of the types you can use. This way, you will be ready. One thing I would recommend is doing research on which one is the best type to use to get more views and traffic to your pages or store. Hopefully, this guide will help you somehow to start advertising on Linkedin.

You can try the sponsored content ads

This is one of the types and has many forms that you can use. You will learn more about the types as you keep reading. Because they have different methods you can use. Which business owners can use to get more customers and some of them might be familiar to you if you used it before.

Another awesome post to help you use LinkedIn:

Using Linkedin to grow your business guide

Well, you can use ads such as single image ads, video ads, event ads, and other types that are available for you. There are specs for each one that everyone should follow. And you can read them on this link if you want more about them. It’s important before you design your ads.

The sponsored messaging ads

Another cool way of advertising on Linkedin. You can use messages to send to people and there are two types of them. Just message ads and you can also do conversation ads. I’ve never tried this type of advertising but I know it’s something common to do for free ads with paid marketing.

Just like the first one for the content ads. These do have specs that you need to pay attention to as the length of the messages and the types of banners you want to include them. You can learn more about these in this link and this link as well. It will help you know more about it.

Lead gens ads

Great way to collect leads and traffic to your business through this awesome way to advertise. It will be prefilled forms to use to market your stuff. You collect information and details about customers buying something, a service, or something you would like customers to use it. Check the specs of this as well.

It’s more like gathering details of customers as leads. This is not for everyone and should be something that needs to be done. Otherwise, you will just waste your money if you don’t use it for something good. Make sure to have a good reason why customers should share information with you.

Also, the text and dynamic

You can use this cool way to advertise to gain customers and followers. It uses texts, and followers to grow your account. If you are looking to grow your Linkedin account for your business. Also, it has specs as well that people should know to do and make sure to follow them.

Tips to succeed with advertising

I want to share how you can set up the ads. However, it’s common how you can do that. A few steps as the duration of the ad campaign. Location of the ad campaign. These are simple things that any business owner would do easily when running an advertisement on any platform.

So, I will try to share some tips to help you run successfully paid marketing advertisements. Things that you need to pay attention to help you get traffic from doing this type of advertising. It’s very important to know these tips and as many as possible. Anything you would need to succeed.

Improve your skills to deliver

One of the things that you need to have as an advertiser is the ability to deliver. That means presenting and advertising things to customers and anyone. If you get a great delivery, you will receive customers. This will be through images and descriptions and any method you can reach audiences. Delivery is the message to people through the advertisement. If you do well, you can get better results.

Research all the best options for your campaign.

Well, another thing that is very important is to do research for the best options. Such as the location, and range of money that should be spent. When you need to start the campaign depends on the type of things that you are promoting. These are very important to get good results.

Test always and measure

If you want to set up the best campaign, you will learn about it and also from testing. Measuring is another good one to help you to get the best options. Always make sure to track and learn from previous attempts. So, you can start using Linkedin ads with a low budget to get familiar with them.

FAQ

Q: What are LinkedIn ads best for?

A: Many people use sponsored content ads and it’s known to be the best. You promote content with many people on the platform and grow your business, account, or anything you as long as it works well on LinkedIn.

Q: Why are LinkedIn ads so expensive?

A: It depends on what type of ad you choose. And they vary but they start at 2$. So, maybe based on the options you choose, it could be expensive.

Q: Are LinkedIn ads good for bloggers?

A: There are many business owners, and even bloggers as well. Many users and some of them would be interested in blogs. So, it’s good for bloggers as well.

Conclusion of LinkedIn ads and tips to help you succeed with them

Thank you for reading until this point. Sharing things about Linkedin ads that you can know about them. Also, sharing some important tips to help you grow. Hopefully, you find them helpful and I would appreciate it a lot if you can share this post with others as well.

Share your thoughts about this post. And have you used Linkedin ads? What is your experience using them? Did they help you to grow your business or blog? Let us know in the comments below.

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