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LinkedIn ads and tips to help you succeed with them

LinkedIn ads and tips to help you succeed with them

Hello everyone and welcome to the third post of this week. I’m going to share with you another business and marketing combined post this time. Because both can help you grow your business and it’s a marketing method that we will learn more about in the post as well. I’m going to talk about Linkedin ads and give you tips to help you succeed with them and advertising in general because it works with other social media platforms.

This is not the first time to talk about it because I’ve shared more tips on my blog. If you want to explore more marketing tips. However, my focus now is when you advertise, there will be some important things that should be considered before you pay the money for ads. Keep reading until the end to know everything about it.

LinkedIn ads and tips to help you succeed with them

Table of Contents

  • LinkedIn ads and tips to help you succeed with them
  • Niches popular on Linkedin:
  • Types of ads on Linkedin:
  • Tips to succeed with advertising
  • FAQ
  • Conclusion of LinkedIn ads and tips to help you succeed with them

Some of you might not have heard of Linkedin ads but it’s common among many business owners. You will find them using ant social media to promote their products and stuff. So, Linkedin is one of the best platforms people use nowadays and we will learn about the types of ads you can use as well.

Using paid marketing is something you need to do after learning everything about it. Since spending money is your only option with this type of way to grow your business. Make sure it’s worth it and avoid mistakes. If you don’t have good ROI(return on investment) that means it’s not good marketing.

Q: Is it worth trying Linkedin ads for my business?

A: Well, Linkedin has 900 million members from all over the world. So, I think it’s worth as long as you can use the paid marketing well. Also, you need to make sure that your niche is common in the platform. Because that would be a waste of money if it’s not on the platform.

Read this to understand more about Linkedin ads:

LinkedIn business manager and how to set it up

Social media platforms can be universal and include many niches. However, that might apply to Facebook and Twitter. But Instagram and Pinterest and Linkedin. They have common niches and content that work well which we need to pay attention to. It will help us to find the best platform for our business and content.

Niches popular on Linkedin:

  • Finance
  • Health (not as much as others on the list)
  • Marketing
  • Business
  • Freelancers

Well, I’m sure there are niches that I haven’t mentioned but the list above is most commonly found on Linkedin. However, I also highly recommend that you do your research about this as well. I’ve seen a lot of marketing and business with even job hiring if you are looking for a job.

Marketing stats.
Photo by Lukas

Important point

You need to have this in your mind. Linkedin is mainly a platform for people to find jobs. However, it is a social media. So, if you are looking for mainly social media your option would be other platforms such as Facebook, Pinterest, Instagram, or Twitter. Based on your niche.

Types of ads on Linkedin:

There are a few ways you can promote your stuff on Linkedin. I’m going to mention some of the types you can use. This way, you will be ready. One thing I would recommend is doing research on which one is the best type to use to get more views and traffic to your pages or store. Hopefully, this guide will help you somehow to start advertising on Linkedin.

You can try the sponsored content ads

This is one of the types and has many forms that you can use. You will learn more about the types as you keep reading. Because they have different methods you can use. Which business owners can use to get more customers and some of them might be familiar to you if you used it before.

Another awesome post to help you use LinkedIn:

Using Linkedin to grow your business guide

Well, you can use ads such as single image ads, video ads, event ads, and other types that are available for you. There are specs for each one that everyone should follow. And you can read them on this link if you want more about them. It’s important before you design your ads.

The sponsored messaging ads

Another cool way of advertising on Linkedin. You can use messages to send to people and there are two types of them. Just message ads and you can also do conversation ads. I’ve never tried this type of advertising but I know it’s something common to do for free ads with paid marketing.

Just like the first one for the content ads. These do have specs that you need to pay attention to as the length of the messages and the types of banners you want to include them. You can learn more about these in this link and this link as well. It will help you know more about it.

Lead gens ads

Great way to collect leads and traffic to your business through this awesome way to advertise. It will be prefilled forms to use to market your stuff. You collect information and details about customers buying something, a service, or something you would like customers to use it. Check the specs of this as well.

It’s more like gathering details of customers as leads. This is not for everyone and should be something that needs to be done. Otherwise, you will just waste your money if you don’t use it for something good. Make sure to have a good reason why customers should share information with you.

Also, the text and dynamic

You can use this cool way to advertise to gain customers and followers. It uses texts, and followers to grow your account. If you are looking to grow your Linkedin account for your business. Also, it has specs as well that people should know to do and make sure to follow them.

Tips to succeed with advertising

I want to share how you can set up the ads. However, it’s common how you can do that. A few steps as the duration of the ad campaign. Location of the ad campaign. These are simple things that any business owner would do easily when running an advertisement on any platform.

So, I will try to share some tips to help you run successfully paid marketing advertisements. Things that you need to pay attention to help you get traffic from doing this type of advertising. It’s very important to know these tips and as many as possible. Anything you would need to succeed.

Improve your skills to deliver

One of the things that you need to have as an advertiser is the ability to deliver. That means presenting and advertising things to customers and anyone. If you get a great delivery, you will receive customers. This will be through images and descriptions and any method you can reach audiences. Delivery is the message to people through the advertisement. If you do well, you can get better results.

Research all the best options for your campaign.

Well, another thing that is very important is to do research for the best options. Such as the location, and range of money that should be spent. When you need to start the campaign depends on the type of things that you are promoting. These are very important to get good results.

Test always and measure

Stats and marketing on tablet.
Photo by Mikael Blomkvist

If you want to set up the best campaign, you will learn about it and also from testing. Measuring is another good one to help you to get the best options. Always make sure to track and learn from previous attempts. So, you can start using Linkedin ads with a low budget to get familiar with them.

FAQ

Q: What are LinkedIn ads best for?

A: Many people use sponsored content ads and it’s known to be the best. You promote content with many people on the platform and grow your business, account, or anything you as long as it works well on LinkedIn.

Q: Why are LinkedIn ads so expensive?

A: It depends on what type of ad you choose. And they vary but they start at 2$. So, maybe based on the options you choose, it could be expensive.

Q: Are LinkedIn ads good for bloggers?

A: There are many business owners, and even bloggers as well. Many users and some of them would be interested in blogs. So, it’s good for bloggers as well.

Conclusion of LinkedIn ads and tips to help you succeed with them

Pinnable picture. LinkedIn ads
Pinnable picture!

Thank you for reading until this point. Sharing things about Linkedin ads that you can know about them. Also, sharing some important tips to help you grow. Hopefully, you find them helpful and I would appreciate it a lot if you can share this post with others as well.

Share your thoughts about this post. And have you used Linkedin ads? What is your experience using them? Did they help you to grow your business or blog? Let us know in the comments below.

Please consider subscribing to my email list and blog. You will receive awesome posts like this. Follow me on social media to get the latest posts and new updates as well. Have a wonderful day!

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60 Comments

  • Jamieadstories April 14, 2023 at 3:07 pm

    Interesting facts as I have just started using LinkedIn.

    Reply
    • Fransic verso April 15, 2023 at 3:17 am

      I see! Thank you for reading and commenting!

      Reply
  • Under Flowery Sky April 15, 2023 at 4:47 am

    Still I don’t have Linkedin but these tips are very helpful..

    Reply
    • Fransic verso April 18, 2023 at 8:30 am

      Thank you so much for reading and commenting!

      Reply
  • Debbie April 15, 2023 at 5:57 am

    I appreciate when you post about LinkedIn. I really need to get on the platform and inspired to try the ads and tips you outlined for us. Thank you for the great information.

    Reply
    • Fransic verso April 18, 2023 at 8:29 am

      Thank you so much for reading and commenting your feedback.

      Reply
  • ER LeVar April 15, 2023 at 6:16 am

    I haven’t really thought of LinkedIn as an ad venue before! It doesn’t seem like the best venue to advertise my particular services, but I definitely have it on my radar now.

    Reply
    • Fransic verso April 18, 2023 at 8:29 am

      That’s awesome, thank you for reading and commenting!

      Reply
  • Stephanie April 15, 2023 at 6:36 am

    LinkedIn is one of those sites I find quite confusing. This article on using LinkedIn ads was helpful for me to read and I may consider using this.

    Reply
    • Fransic verso April 18, 2023 at 8:29 am

      Yeah, at first, I was confused but as I keep using it. It became less confusing to me haha. Thank you for reading!

      Reply
  • Bryan April 15, 2023 at 7:46 am

    I have been using LinkedIn for many years, mostly as a place to search for recruits for my company and to share links about news stories. I have never thought about purchasing ads for my business, or for my blog, for that matter. But it looks like it could certainly have value and the costs start out very low.

    Reply
    • Fransic verso April 18, 2023 at 8:28 am

      That’s awesome and thank you for sharing your thoughts with us.

      Reply
  • Beth April 15, 2023 at 7:49 am

    These are best practices to succeed on the platform. Thank you! I am an experience digital marketer and I agree with all these.

    Reply
    • Fransic verso April 18, 2023 at 8:27 am

      Thank you for reading and commenting your thoughts with us.

      Reply
  • Claudia April 15, 2023 at 7:50 am

    This is really helpful to us who just started on Linkedin and just navigating our way to the platform. Thank you!

    Reply
    • Fransic verso April 18, 2023 at 8:25 am

      Thank you so much! I appreciate you reading and commenting!

      Reply
  • Fadima Mooneira April 15, 2023 at 7:53 am

    I have a LinkedIn account. But I’m not an active user. After reading your post, I believe I need to be more active using LinkedIn since it help a lot. Thank you for sharing.

    Reply
    • Fransic verso April 18, 2023 at 8:25 am

      I see! Yeah, it does help a lot. Thank you for reading!

      Reply
  • Christine April 15, 2023 at 8:35 am

    I have a linked in account but I rarely use it. I’m going to start posting my articles there. Thank you for the information.

    Reply
    • Fransic verso April 18, 2023 at 8:25 am

      I see! it’s going to help if you use it more. Thank you for reading!

      Reply
  • Monidipa Dutta April 15, 2023 at 12:52 pm

    Your article on LinkedIn Ads is a fantastic resource for anyone looking to make the most of their advertising efforts on the platform. The step-by-step guide is clear and informative, with great tips on targeting and budgeting. Well done!

    Reply
    • Fransic verso April 18, 2023 at 8:24 am

      Thank you so much and I appreciate you sharing your feedback.

      Reply
  • Christine April 15, 2023 at 1:14 pm

    I like Linkedin but have never used any of their paid services or ads. I bet this would be beneficial for many. I do post my blog content and connect with other educators and professionals. I have paid for ads on other platforms, so why not this one?! Thanks for sharing this.

    Reply
    • Fransic verso April 18, 2023 at 8:24 am

      I see, it would help a lot of people. Thank you for reading!

      Reply
  • Nayna Kanabar April 15, 2023 at 1:38 pm

    I find your blog posts always very informative and educational .I did not know anything about LinkedIn ads so I have learnt something new today.

    Reply
    • Fransic verso April 18, 2023 at 8:23 am

      That’s great! Glad to know these are helpful. Thank you for reading!

      Reply
  • Pearl April 15, 2023 at 2:06 pm

    I was looking to create an ad campaign, this post cleared up a few questions

    Reply
    • Fransic verso April 18, 2023 at 8:23 am

      That’s awesome and glad to know it helps you with some answers. Thank you for reading and commenting!

      Reply
  • Catherine April 16, 2023 at 6:11 am

    Thank you for the tips! I just created a LinkedIn account last week so I will be putting these tips to use!

    Reply
    • Fransic verso April 18, 2023 at 8:22 am

      Thank you for reading and commenting your thoughts about this.

      Reply
  • Sanober April 16, 2023 at 10:26 am

    I always shy away from using ads on social media platforms. This was a great article! Thank you!

    Reply
    • Fransic verso April 18, 2023 at 8:22 am

      I see! Glad to know you found it a great one. Thank you for reading!

      Reply
  • Rose Ann Sales April 16, 2023 at 10:44 am

    This is a really great and very informative post! I could ise these helpful tips! Thanks for sharing this with us

    Reply
    • Fransic verso April 18, 2023 at 8:21 am

      Thank you for reading and commenting!

      Reply
  • Jennifer Prince April 16, 2023 at 12:49 pm

    Oh wow! I use LinkedIn faithfully to promote my work. However, I had no idea you could do ads. Very interesting!

    Reply
    • Fransic verso April 18, 2023 at 8:21 am

      Yeah, you could do ads and promote them to grow your stuff. Thank you for reading!

      Reply
  • Ntensibe Edgar April 16, 2023 at 1:26 pm

    Hhhhmmm….with such a user base, I think it’s worth it with the ads. I will share this, with a new boss of mine.

    Reply
    • Fransic verso April 18, 2023 at 8:20 am

      Thank you for reading and commenting!

      Reply
  • Drew Alexander Ross April 16, 2023 at 2:03 pm

    Enjoyed the breakdown on LinkedIn Ads. And particularly the tips section.

    Thanks for sharing!

    Reply
    • Fransic verso April 18, 2023 at 8:20 am

      That’s awesome, thank you so much for reading and commenting!

      Reply
  • Kimberley April 16, 2023 at 3:34 pm

    So many great tips. I have always looked on LinkedIn when I was looking for a job, but I now have my own business for the past 6 years. Once I am ready to post an ad on LinkedIn, I will definitely refer back to this blog post. Thanks for sharing these tips

    Reply
    • Fransic verso April 18, 2023 at 8:19 am

      Thank you so much for your lovely feedback. I’m glad to know you found them great tips. Thank you for reading!

      Reply
  • Veronika April 16, 2023 at 4:44 pm

    Never thought about LinkedIn ads. Thank you for sharing all the information!

    Reply
    • Fransic verso April 18, 2023 at 8:15 am

      Good to know that you know about them now. Thank you for reading and commenting!

      Reply
  • Vanelle April 17, 2023 at 4:20 am

    Brilliant post! This is so informative for anyone looking to level up in their advertising game. I love working on my skills as well, because it gives me a sense of fulfillment and boost my motivation. Thank you for sharing these valuable tips!

    Reply
    • Fransic verso April 18, 2023 at 8:13 am

      Thank you so much and I appreciate you sharing your feedback with us!

      Reply
  • Ali Duke April 17, 2023 at 5:38 am

    This is a very informative post. I don’t use Linked In much now but I may use it when I start freelance writing.

    Reply
    • Fransic verso April 18, 2023 at 8:13 am

      Thank you so much for reading and sharing your thoughts!

      Reply
  • Barbara April 17, 2023 at 6:12 am

    I appreciate the information. I have a Linked in account but don’t spend much effort on it. This article helped me to better understand Linked in.

    Reply
    • Fransic verso April 18, 2023 at 8:12 am

      Thank you so much and I appreciate you reading and commenting!

      Reply
  • Isa A April 17, 2023 at 8:19 am

    i do use linkedin but quite less. I liked the lead generation ad point a lot. This was very thorough. xx
    Isa A. Blogger

    Reply
    • Fransic verso April 18, 2023 at 8:11 am

      I see! Thank you for reading and sharing your feedback!

      Reply
  • Sangeetha April 17, 2023 at 12:20 pm

    LinkedIn ads are best for promoting content and growing businesses, accounts, or anything that works well on the platform!!! Sponsored content ads are a popular form of LinkedIn advertising that allows us to promote our content to a larger audience on the platform. So agree to every point you mentioned here

    Reply
    • Fransic verso April 18, 2023 at 8:08 am

      I see, yeah, it helps a lot. Thank you for reading and commenting!

      Reply
  • Rave April 18, 2023 at 7:02 pm

    I have been contemplating about joining linkedin for my business. These tips & insights were very helpful.

    Reply
    • Fransic verso April 20, 2023 at 1:03 am

      That’s great, thank you for reading and commenting!

      Reply
  • KL Tan April 20, 2023 at 9:58 pm

    Great info, thanks for the sharing😄

    Reply
    • Fransic verso April 21, 2023 at 9:02 am

      Thank you for reading and commenting your thoughts about this.

      Reply
  • Raji April 23, 2023 at 1:56 pm

    Great post! I have a LinkedIn account, but never considered it for ads before. Thanks for sharing!

    Reply
    • Fransic verso April 26, 2023 at 1:19 am

      That’s interesting! It could help to grow your business. Thank you for reading!

      Reply

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